Rance Baker-Director of Entrepreneurial Zone represents NEHA at this summit.
Matthew Reighter-Region 1 Vice-President and Rance Baker-Director of Entrepreneurial Zone represent NEHA at the Conference for Food Protection's 2018 Biennial Meeting.
Rance Baker, Director of NEHA's Entrepreneurial Zone, is meeting with the management team of FDA's Office of Training Education and Development (OTED).
Lynne Madison, NEHA's Region 6 Vice-President, will represent NEHA at the Council to Improve Foodborne Outbreak Response council meeting.
Rance Baker, EZ Program Admininstrator, will represent NEHA at this conference.
IEHA North Chapter Annual Educational Conference
Elgin Community College
IEHA Central Chapter Annual Educational Conference
Using Community-Based Social Marketing to Change Behavior
Thursday, Feb. 15 from 1 to 2 p.m. EST
*NEHA CEUs available*
We’re human. Our actions are influenced by peer pressure, personal motivations and values, convenience, cost — and the list goes on! By understanding the benefits a behavior might bring and any barriers that may stand in the way, social marketers can implement more informed and effective campaigns. A successful campaign “marketing mix” will include various messages, psychology-based communication tactics, and diverse channels and outreach strategies.