Webinar: Strategies for Effective Use of Social Media for Public Health Communication
Friday, October 12
12:00-1:00 p.m. EDT
This webinar will focus on the value of social media for community outreach and translation of children’s environmental health content. Social media is emerging as a necessary tool for public health communication as more Americans use it (and the Internet more generally) for health information. Yet many organizations lack a basic social media strategy for engaging target audiences. In this webinar, we will cover a number of topics, including 1) a rationale for the use of social media in public health communication; 2) best practices for the use of social media, including examples of how to use social media analytics to capture your reach and engagement with target audiences; and 3) examples of social media strategies implemented by the Children’s Environmental Health Social Media Workgroup and the Children’s Environmental Health Network to engage with target audiences.